IMEUS Pricing Levels — Role-Based Commercial Model

§ 01 · THE NEW FRAMING

From vendor pricing to role-based pricing.

The simplest way to understand IMEUS pricing is to ask what role IMEUS is being asked to play inside the institution or ecosystem.

When IMEUS is used as software, it is priced like software. When IMEUS is expected to improve performance, it is priced like a performance employee: a base retainer plus incentive. When IMEUS orchestrates a network, it is priced like a digital executive team. When IMEUS builds a national or sovereign ecosystem with an anchor partner, it is priced like a co-founder.

The deeper the role, the more pricing shifts from subscription to performance, orchestration, and partnership. This keeps the commercial model intuitive, transparent, and easier for boards and CFOs to compute.

L1 · IMEUS Access

Digital Tool

Subscription pricing for institutions that want IMEUS as platform access, implementation, support, hosting, and modules.

L2 · IMEUS Perform

Digital Employee

Base retainer plus incentive. IMEUS earns additional value only when verified improvement is created above a dynamic baseline.

L3 · IMEUS Orchestrate

Digital Executive Team

Platform plus hub, node, transaction, and ecosystem-value pricing for institutions that become health ecosystem hubs.

L4 · IMEUS Partner

Digital Co-Founder

Reduced cash pricing combined with equity, governance, long-term upside, and strategic ecosystem co-ownership.

§ 02 · THE ROLE STACK

Each level inherits the level below.

One ladder. Four roles. Clear computation.

L1 pays for access. L2 pays for verified performance. L3 pays for ecosystem orchestration. L4 pays through strategic partnership and co-ownership.

The model avoids vague pricing by attaching each commercial mechanism to the role IMEUS is playing. It is simple enough for a board paper, yet expandable enough for national ecosystem deployments.

§ 03 · THE FOUR LEVELS

The recrafted pricing ladder.

Each level introduces a clearer commercial analogy, pricing formula, and decision rule.

Access · Software

Subscription

IMEUS Access

Priced like software. Best for institutions that want modern platform access with predictable cost.

Commercial formula

L1 Fee = Subscription Fee + Implementation Fee.

The institution pays for access to modules, users, hosting, support, updates, security, training, and implementation.

Simple components

Base platformAnnual / monthly
Users or rolesOptional
ModulesActivated as needed
ImplementationOne-time
Term3 years

Simple meaning

“We pay IMEUS like software because we want software access, support, and predictable cost.”

Perform · Incentive

Subscription+Incentive

IMEUS Perform

Priced like a performance employee: a base retainer plus incentive for verified value created.

L2 Fee = Base Retainer + Performance Incentive
Performance Incentive = 15% × Verified Value Created
Verified Value Created = Actual Result − Dynamic Baseline Result

The institution keeps most of the upside. IMEUS earns only when improvement is verified above the dynamic baseline and subject to an annual cap.

What counts as value

Revenue upliftAbove expected
Efficiency valueMonetized KPI gain
Cost savingsVerified reduction
Share example15%
Institution retains85%

Dynamic baseline

The baseline is not a frozen historical number. It represents what the institution would reasonably have achieved without IMEUS, adjusted for volume, case mix, tariffs, inflation, payor mix, service expansion, and external events.

Target revenue uplift

+20%

Target efficiency gain

+20%

Target cost reduction

−15%

Default incentive share

15%

Simple meaning

“For every dollar of verified value created above the dynamic baseline, the institution keeps 85 cent and IMEUS earns 15 cent, subject to an annual cap.”

Orchestrate · Ecosystem

Access+Perform+Orchestrate

IMEUS Orchestrate

Priced like a digital executive team. Best for institutions that want to become ecosystem hubs.

Commercial formula

L3 Fee = Platform Fee + Orchestration Fee + Ecosystem Value Share.

IMEUS helps coordinate clinics, pharmacies, labs, imaging, payors, suppliers, employers, home-health, hospital-at-home, and financing flows.

Simple components

Hub feeAnchor institution
Node feeConnected partners
Transaction feePer event
Ecosystem shareNet-new value
Term7 years

Simple meaning

“We pay IMEUS like an executive ecosystem team because it helps us orchestrate value beyond our institution.”

Partner · Co-Ownership

Access+Perform+Orchestrate+Partner

IMEUS Partner

Priced like a co-founder. Best for @Country, PPP, sovereign, insurer-led, telco-led, bank-led, coop-led, or anchor-institution ecosystem consortium deployments.

Commercial formula

L4 Fee = Reduced Cash Fee + Equity / SPV Participation + Long-Term Ecosystem Revenue Share.

Cash pricing reduces where long-term governance, equity, and strategic upside align both sides.

Simple components

Reduced cashNegotiated
Equity / SPVStrategic stake
GovernanceJoint council
Revenue shareLong-term
Term10+ years

Simple meaning

“We build the ecosystem together, with reduced cash burden today and shared ownership of long-term value.”

§ 04 · CFO GUARDRAILS

Simple rules that keep the model fair.

Role-based pricing is only credible if value is counted once, computed transparently, and protected by caps.

GUARD 01

Dynamic baseline

L2 incentives are calculated only above the institution's expected performance without IMEUS, adjusted for volume, case mix, tariffs, inflation, payor mix, service expansion, and external events.

GUARD 02

Anti-double-count

A Ringgit of value is counted once. Revenue uplift, efficiency value, cost savings, and ecosystem value must not overlap or be charged twice.

GUARD 03

Annual cap

Performance and ecosystem fees are subject to a master annual cap so the institution is protected from runaway success bills.

GUARD 04

Data ownership

The institution owns its data. Export rights should use open standards such as FHIR for clinical data, ISO 20022 for financial flows, and UBL 2.1 for invoicing where applicable.

§ 05 · AT A GLANCE

The table the CFO reads first.

Level	Name	Role analogy	Customer pays for	Commercial logic	Best fit
L1	IMEUS Access	Digital Tool	Software access	Subscription + implementation	Predictable platform procurement
L2	IMEUS Perform	Digital Employee	Verified improvement	Base retainer + 15% incentive on verified value	Revenue, efficiency, cost transformation
L3	IMEUS Orchestrate	Digital Executive Team	Ecosystem orchestration	Hub + node + transaction + ecosystem value share	Hospital, payor, telco, or regional hub
L4	IMEUS Partner	Digital Co-Founder	Ecosystem creation	Reduced cash + equity + governance + long-term upside	@Country, PPP, sovereign, anchor partner

§ 06 · DECISION LADDER

Where should the conversation start?

Do we need platform access with predictable cost?

Start at L1

Do we want IMEUS rewarded only when measurable value improves?

Start at L2

Do we want to orchestrate clinics, payors, labs, pharmacies, home-health, and partners?

Start at L3

Are we building a national, sovereign, telco-led, insurer-led, bank-led, coop-led, or anchor ecosystem?

Start at L4

The simplest pricing doctrine

L1 is paid like software. L2 is paid like a performance employee. L3 is paid like an executive ecosystem team. L4 is paid like a co-founder.

§ 07 · CLOSING NOTE

A commercial model that can mature.

IMEUS pricing should not force every customer into the same commercial posture. Some institutions need software. Some need performance transformation. Some need ecosystem orchestration. A small number need strategic co-ownership.

The role-based pricing ladder lets the relationship begin simply and deepen responsibly. It is transparent enough for finance, intuitive enough for boards, and strategic enough for sovereign health ecosystem deployment.

Access earns performance. Performance earns orchestration. Orchestration earns partnership.

For commercial discussion: [email protected] · For procurement-ready calculations: companion Excel and HTML estimator.